# better. compared with 10 calorie counter apps

Price, photo logging, barcode, voice, nutrients and ads, side by side. Every statement about another app comes from that app's own store page or help center.

Published by Barbaros Selim Büyükelçi, developer of better. We are not a neutral third party. As of: November 10, 2026. Updated: November 10, 2026.

better. is free, with no subscription and no in-app purchases. Photo, barcode, voice and nutrition label logging are all included. On 10 November 2026 each of the 10 most searched calorie counter apps listed in-app purchases on its App Store page, and six of them described photo logging as part of a paid plan. better. is supported by full-screen ads.

## Side by side

better. and the 10 most searched calorie counter apps, as of November 10, 2026

| App | Price | In-app purchases | Photo logging | Barcode scanner | Voice logging | Vitamins and minerals | Ads | Languages |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| better. | Free. No subscription | None | Free | Free | Free | 80+ nutrients, free | Full-screen ads. They pay for the app | 34 |
| [MyFitnessPal](https://bettercaloriecounter.app/compare/myfitnesspal) | Free download. Premium and Premium Plus | Yes | Premium | Premium | Premium | Not stated | Ad-free logging with Premium | 19 |
| [Noom](https://bettercaloriecounter.app/compare/noom) | Paid program | Yes | Not stated | Not stated | Not stated | Not stated | Not stated | 4 |
| [Cal AI](https://bettercaloriecounter.app/compare/cal-ai) | Subscription for scan results | Yes | Subscription | Not stated | Not stated | Not stated | Not stated | 15 |
| [Yazio](https://bettercaloriecounter.app/compare/yazio) | Free tracker. Pro subscription | Yes | Pro | Listed with the free tracker | Not stated | Not stated | Ad-free with Pro | 20 |
| [Cronometer](https://bettercaloriecounter.app/compare/cronometer) | Free download. Gold subscription | Yes | Gold | Free | Gold | 95+ vitamins and minerals | Ad-free with Gold | 1 |
| [FatSecret](https://bettercaloriecounter.app/compare/fatsecret) | Free app. Premium subscription | Yes | Listed in the free app | Listed in the free app | Not stated | Not stated | Not stated | 23 |
| [Lose It!](https://bettercaloriecounter.app/compare/lose-it) | Free basic features. Premium subscription | Yes | Premium | Premium | Premium | Premium | Not stated | 9 |
| [MacroFactor](https://bettercaloriecounter.app/compare/macrofactor) | Subscription. Free trial, no free tier | Yes | In the subscription | In the subscription | In the subscription | In the subscription | Not stated | 2 |
| [Healthify](https://bettercaloriecounter.app/compare/healthify) | Free download. Paid plans and coaching | Yes | Listed | Not stated | Listed | Not stated | Not stated | 1 |
| [Foodvisor](https://bettercaloriecounter.app/compare/foodvisor) | Free download. Premium subscription | Yes | Listed | Listed | Listed | Listed. Full analysis in Premium | No ads with Premium | 20 |

Free means included without payment. Paid plan means the app's own page lists it under a subscription. Listed means the page names the feature without placing it under a paid plan. Not stated means the page does not mention it.

## How the 10 apps were chosen

Of the calorie counter apps we found on the US App Store, these are the 10 with the most search interest worldwide over the 12 months to November 2026, measured with Google Trends on 10 November 2026. We counted apps that log food to count calories and macros.

Noom is a weight loss program rather than a plain calorie counter. It is on the list because it logs food and tracks calories, and because many people search for it.

Search interest is a relative index, not a number of searches, so apps that sit close together could swap places. The order in the table follows that index, highest first.

## Where the facts come from

better. publishes this page. It is our own comparison, not an independent review.

Every statement about another app is taken from that app's own US App Store page or help center, read on 10 November 2026, and each comparison page lists its sources. We have not tested any of these apps, and nothing here is a claim about accuracy.

Prices, plans and features change. Check each app's own pages before you decide.

The app names are trademarks of their owners and are used here only to name the apps.

## What free means in better.

Every feature is available to everyone. There is no subscription, no in-app purchase, no premium tier and no trial that ends.

Ads pay for the app: a full-screen ad when you open the app, with meal estimates, and now and then when you mark a planned meal as eaten.

## Sources

- [better. terms of service, section on pricing (free, ad-supported)](https://bettercaloriecounter.app/terms)
- [Google Trends: search interest for the app names, worldwide, past 12 months](https://trends.google.com/trends/explore?date=today%2012-m&q=myfitnesspal,cal%20ai,cronometer,lose%20it%20app,yazio) (checked 2026-11-10)

## Related

- [Free, supported by ads](https://bettercaloriecounter.app/free)
- [Log meals](https://bettercaloriecounter.app/features/log-meals)
- [Is there a free calorie counter with no subscription?](https://bettercaloriecounter.app/answers/free-calorie-counter-no-subscription)